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MARKETING TOOLKIT

VARIOUS CLIENTS

Research, setup & team training of lead generation analytics toolkit to manage, measure & report leads qualified from marketing activity. 

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SOCIAL MEDIA STRATEGY

THE ESU

Using Twitter, Facebook, LinkedIn & YouTube to develop brand awareness, audience engagement & participation for a range of education & CPD programmes. 

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SOCIAL MEDIA CONTENT

ALLY LABS

Social media content creation, scheduling & analytics for care-tech startup Ally Labs. Building from 'rarely used' to 'influencer-endorsed' in 4 months. 

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EDITORIAL WRITING

THE INDEPENDENT

Retail / lifestyle opinion, commissioned for the national newspaper digital edition.
Read it here.

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VOICEOVER

VARIOUS CLIENTS

Training, advertising & promotional voiceover for Levi, AlixPartners, Ralph Lauren & more.

Watch the video.

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DATA ANALYTICS TOOLKIT

REASON

Setup & management of Google Analytics, Ads, Moz, social media analytics etc. alongside business KPIs to measure results.

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EVENT PRODUCTION

SERVERLESS DAYS LONDON

Sponsored by top cloud service providers, I co-ran this annual non-profit conference attended by 400+ software engineers in 2018 and 2019.

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WRITING / EDITING

DIALOGUE MAGAZINE

Writing & editing of the quarterly membership magazine for the ESU, with a circulation of +7,500.
See an issue.

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BRAND POSITIONING

COAL ROOMS, PECKHAM

Analysis of market, competitors, offer & marketing mix to create a clear position in the local market and amongst competitors. 

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SCRIPT EDITING

VARIOUS CLIENTS

In addition to voicing video, I also edit scripts. Clients include Levi, Ralph Lauren & Symphony. 

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MARKETING STRATEGY

RED BADGER

Via workshops with business owners & clients, development of goals & messaging were delivered for this award-winning digital agency.

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PARTNERSHIP MARKETING

SLS.ZONE

Developing community-based partnerships with leading suppliers & influencers to build a peer learning resource in the serverless tech space.

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USER JOURNEY MAPPING

RENTECARLO

User journey maps for owners & borrowers for car share website including integration with insurers & payment system. 

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CASE STUDY CREATION

VARIOUS CLIENTS

Copywriting & SEO for education programme, software, UX & branding projects. Versions created for web & print. 
Read an example.