MARKETING TOOLKIT
VARIOUS CLIENTS
Research, setup & team training of lead generation analytics toolkit to manage, measure & report leads qualified from marketing activity.
SOCIAL MEDIA STRATEGY
THE ESU
Using Twitter, Facebook, LinkedIn & YouTube to develop brand awareness, audience engagement & participation for a range of education & CPD programmes.
SOCIAL MEDIA CONTENT
ALLY LABS
Social media content creation, scheduling & analytics for care-tech startup Ally Labs. Building from 'rarely used' to 'influencer-endorsed' in 4 months.
EDITORIAL WRITING
THE INDEPENDENT
Retail / lifestyle opinion, commissioned for the national newspaper digital edition.
Read it here.
VOICEOVER
VARIOUS CLIENTS
Training, advertising & promotional voiceover for Levi, AlixPartners, Ralph Lauren & more.
DATA ANALYTICS TOOLKIT
REASON
Setup & management of Google Analytics, Ads, Moz, social media analytics etc. alongside business KPIs to measure results.
EVENT PRODUCTION
SERVERLESS DAYS LONDON
Sponsored by top cloud service providers, I co-ran this annual non-profit conference attended by 400+ software engineers in 2018 and 2019.
WRITING / EDITING
DIALOGUE MAGAZINE
Writing & editing of the quarterly membership magazine for the ESU, with a circulation of +7,500.
See an issue.
BRAND POSITIONING
COAL ROOMS, PECKHAM
Analysis of market, competitors, offer & marketing mix to create a clear position in the local market and amongst competitors.
SCRIPT EDITING
VARIOUS CLIENTS
In addition to voicing video, I also edit scripts. Clients include Levi, Ralph Lauren & Symphony.
MARKETING STRATEGY
RED BADGER
Via workshops with business owners & clients, development of goals & messaging were delivered for this award-winning digital agency.
PARTNERSHIP MARKETING
SLS.ZONE
Developing community-based partnerships with leading suppliers & influencers to build a peer learning resource in the serverless tech space.
USER JOURNEY MAPPING
RENTECARLO
User journey maps for owners & borrowers for car share website including integration with insurers & payment system.
CASE STUDY CREATION
VARIOUS CLIENTS
Copywriting & SEO for education programme, software, UX & branding projects. Versions created for web & print.
Read an example.